Deliv & Jyve: How grocers can offer an end-to-end eCommerce experience


Grocery shopping will certainly look a lot different five years from now.

In the same way that purchasing a pair of shoes on a website seemed foreign just a decade ago, the process of restocking the pantry will quickly follow suit.

A Nielsen study found that online grocery sales are expected to explode from approximately two percent to 20 percent of all sales by 2023 — meaning that incumbent grocers need to reposition themselves for the online era and fast. Instead of disintermediating between their brand and customer, this repositioning will come from owning the customer journey from in-store, to online, to the drop-off at a customers door.

Creating an end-to-end fulfillment solution for omnichannel grocers is no small task. The infrastructure to get goods off the shelves, into bags, and to a customer’s door—while remaining fresh—requires a number of moving pieces working in sync.

For years, Deliv has powered the last-mile delivery for companies like Kroger and Walmart to get groceries from store-to-door, but getting those grocery orders packed and out of the store has always been another issue.

We’re excited to announce our latest partnership with Jyve to offer a full, end-to-end solution for grocers, from picking-and-packing to driving-and-delivering. Here’s how it works:

Online ordering

Customers order from the grocers eCommerce site. Grocers control the shopping experience and customer transaction.

In-store pick-and-pack, merchandising, ordering

Jyve, the first Skills Economy platform for CPG brands and retailers, takes care of all pick-and-pack requirements.  Jyve gives grocers and brands additional bandwidth to complete tasks with a shared team of “Jyvers”, who fulfill eCommerce orders as well as help stock products in stores.

Jyve executes in-store tasks including E-Fulfillment Shopping, Merchandising, Ordering, Stocking, Display Building, and more. Jyve leverages proprietary technology to dynamically surface in-store needs to their skilled talent network and gives real-time visibility to their clients.

Last-mile delivery

The final piece of the grocery eCommerce puzzle is last mile delivery — where Deliv excels. By carpooling goods together, dynamically flexing with demand, and offering real-time package tracking, Deliv is a turnkey solution for grocery delivery.

Getting groceries from off the shelves all the way to the customer’s door has always been a large, difficult problem — a problem which our partnership with Jyve solves seamlessly. The first-of-its-kind service was carefully designed to give grocers an end-to-end eCommerce fulfillment solution from in-store operations to last mile delivery — all while maintaining the customer experience on the grocer’s branded eCommerce site.

Contact us to learn how Jyve and Deliv can be used to create an end-to-end experience for you and your customers today.

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